You will get money and participation in return, but you will Industry Email List still sell your data. With the risk that you still have no idea what your data is used for. Van Dijck wants to be able to add value to the internet, but not just Industry Email List commercial value. Also read: Picture perfect SEO: 8 tips for optimizing images What then? So what could an open, decentralized internet look like? For this article I will Industry Email List limit myself to a few examples of social media. But of course it goes further than that. You can also think of open alternatives for software and even smartphones. PubHubs José van Dijck is working with Bart Industry Email List Jacobs (professor at Radboud University) on a social media alternative: PubHubs . In this network you are in various hubs (such as family, municipality, library and sports club). In each hub, only a relevant part of your own identity plays a role. The concept reminds me of the Industry Email List defunct Google+, where you also had several "circles". PubHubs is still under development and should be ready within five years (quite a long time by internet terms). It is part of the coalition of Industry Email List public organizations called PublicSpaces . Element & Matrix Meanwhile, De Groene Amsterdammer and Waag are conducting an experiment on the Element app. There you can discuss the search for a safe Industry Email List digital public space. Element is similar to WhatsApp: you can send messages and create groups there. It uses the Matrix protocol, which has the advantage that it enables Industry Email List communication between different apps (read the detailed explanation of De Groene Amsterdammer here ). Breaking away from big tech element. I decided to join in and became Industry Email List a member of the 'room' 'Getting rid of Big Tech' this week. But when you enter a room like that, it's like breaking into a conversation that's been going on for hours or even days, actually.